The Story Behind Thirty2

At Thirty2, what we do goes beyond decorating apparel. For me, this company is about partnership, pride in the work, and helping people represent their brand the right way. We combine modern technology with hands-on craftsmanship to create durable, well-made garments, and we treat every project with care from the first conversation to the final stitch.

The name Thirty2 is deeply personal. It comes from my father’s lucky number. My dad, David Linden, was a businessman who believed that how you treat people matters just as much as what you sell them. He cared deeply about quality, fairness, and making sure customers felt confident in what they received. He took pride in delivering excellent service and a great product at a fair price, and he carried himself with integrity in everything he did. Those values shaped how I see business and continue to guide how Thirty2 operates every day.

Customer satisfaction isn’t a slogan here, it’s the standard I hold myself to. I want every client to feel heard, respected, and proud of the final product. Thirty2 exists to do things the right way, with consistency, craftsmanship, and attention to detail. We’re not just an apparel decorator. We’re a partner you can trust to care about your brand as much as you do.

Brian Linden

Founder, Thirty2 Apparel